How do you make upsell/bump offers more visible at checkout?

[Christopher]

I’ve been experimenting with checkout optimization in WooCommerce and realized that many bump offers are often overlooked.

Not because they’re ineffective, but because shoppers don’t even see them.

Any sales funnel and marketing funnel suggestions would help.

[Zain]

I’ve actually tested the blinking arrow on a couple of WooCommerce stores I manage, and honestly… it works way better than I expected.

It’s not like a giant pop-up or flashing banner, just a tiny bit of motion to break the checkout monotony.

Humans are hardwired to notice movement, so the arrow acts like a “psst, look here” without interrupting the flow.

Before adding it, our bump offer was getting decent impressions but meh clicks. After enabling the blinking arrow:

• Click-throughs went up noticeably (no hard sell, just more eyes on it)
• AOV saw a small bump, too
• No complaints from customers about it being distracting

I used a Upsell Funnel Builder plugin that lets you toggle it on in a couple of clicks, so there wasn’t any dev work involved.

( As Per Documentation ) Just Go to: 

1. WooCommerce → Order Bump → Edit (or create) an offer.
2. Find the Design/Appearance Tab
3. This section controls how the bump is displayed at checkout.
4. Look for “Enable Arrow”
5. It’s click on the Checkbox to enable.

If you’re running upsells or bumps in checkout, I’d say it’s one of those “small tweak, big payoff” moves.

[Author]

Posts